Google will officially retire its flagship Universal Analytics (UA) on July 1, 2023. That means if you haven’t already made the switch to its replacement, Google Analytics 4 (GA4), time is running out to migrate your website analytics tracking to make sure you...
Your website should be a central part of your brand’s marketing plan – a digital front door that is often the first, and sometimes the only, interaction that customers will have with your brand. Ensuring that visitors have a top-notch experience when they visit your...
The Clementine bunch was thrilled to receive three recognitions for excellence from the recent 2022 Hermes Creative Awards. Presented annually, the Hermes Awards is an international competition sponsored by the Association of Marketing and Communication Professionals....
When it comes to website metrics, there are a myriad of numbers to choose from. In 2021, Google added three more of its own to the mix with the release of its new Core Web Vitals aimed at measuring a user’s experience on a site. If you’re not already tending to your...
You’ve probably heard the term UX design. But what does it really mean? More than just a popular buzzword, user experience shapes our lives daily and, in the digital world, it has never been more important as the quality of user experience (or UX) is now factored as a...